Friday, March 13th
8:30 - 10:00 AM
Stephen F. Austin Hotel
Join us for A French Morning at SXSW, an intimate 90-minute breakfast experience blending elevated French hospitality with purposeful dialogue. Designed for Austin’s founders, creatives, and cultural builders, this curated gathering explores how to build cultural brands from Austin to the world.
Hosted by MMD Global Events, the morning reflects what our agency has always been about: bringing thoughtful people together through carefully crafted experiences. The event will also mark the opening of our new Austin office — a moment to celebrate community, creativity, and connection.
Featuring award-winning entrepreneur, strategist, and designer Ushi Patel, founder of Ushi Ink and creator of the Seeing Me Method, the conversation centers on identity, distinction, and lasting impact.
About our guest, Ushi Patel
Ushi Patel is the entrepreneur, designer, and strategist behind the Seeing Me Method—a design-led approach that shows people how to shape an identity and presence that is deeply felt and impossible to ignore.
With nearly three decades of experience and an award-winning portfolio, she’s earned a reputation for what clients call “Ushi Magic”—the ability to capture the essence of a person, idea, or brand through visual storytelling and aesthetics.
She is the founder of Ushi Ink, a strategy and design studio trusted by cultural change agents at Fortune 50 companies and high-impact brands to show up with distinction—opening new channels of relationship and impact.
She is also an author, publisher, Benjamin Franklin Award–winning poet, TEDx speaker on cultural freedom, and former NCAA All-American athlete.
She lives in Austin, Texas, with her husband, John, and their two sons, Rayam and Niko.